Kellyann Zuzulo

Summoning magic on the page


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You Don’t Need Five Stars to Shine

VBC

Word of mouth is the best way to sell books.

Authors need reviews. Am I right? You want a potential reader to know what other readers think about your book. More and more statistics in this insta-pubbed crowded world tell us that “word of mouth” is still the best way to promote your book. [Read Jane Friedman's blog on "Using Word-of-Mouth (Not Media Attention) to Sell Books."] And here’s a piece from NPR about using word-of-mouth. Essentially, the publisher gives out lots of free copies and hopes people like it enough to spread the word.

And how do you get that word of mouth? Simple. You get people talking about your book. Not so simple. Well, reviews are one way to do that. Even non-professional reader reviews posted on Amazon send Amazon analytics into overdrive. Get a certain number of reviews within a certain number of days from the book’s release (I think it’s something like 30 reviews in three days) and your book may rise to the top of a recommended page. Supposedly, you don’t even need good reviews for that to happen. But another source I read indicated that the reviews really need to be three stars or above. (I could get the source attribution for you, but I’m on deadline with another book…just go with it.) The inclination might be to rustle up a couple of dozen relatives and ask them to quickly post a two-liner on Amazon (20-word minimum) saying:

“I loved this book. You should get this book today! You won’t be sorry. I don’t even know what genre this is but I loved it anyway because my second cousin told me I do. Five Stars!!”

Those types of write-ups may populate your Amazon page, but they’re really not going to do anything for your sales. And you know it. You probably gave your relatives copies of the book and that’s as far as it’s going to go. So, ultimately, you’re not helping your sales and you may detract from the credibility of your buy page. Bottom line, get legitimate reviews. It’ll take some time to identify the reviewers who might like your book. Much like word-of-mouth, this takes another old-fashioned effort….good ol’ legwork. Check out other books on Amazon that might be similar to yours; read the reviews and see who the reviewers are. Email addresses aren’t always included, but you will get a snapshot of many blogs that review your genre. Contact the blog, send a copy of your book, and hope for the best.

Which is what brings me to the point of this blog. The best doesn’t have to be five stars. I just received a three-star review from The Vampire Book Club that I really appreciated. It was clear, pointed, and right on about the major elements of the book. She shared what she liked about the book and the strong aspects of it. Basically, she had nothing bad to say other than it wasn’t the type of book she normally reads. The Genie Ignites was more of a thriller or romantic suspense…which is what I intended it to be. So, I’m very pleased with the review. And she leaves the reader with this pithy summation:

“The author knows how to pull a switcheroo that left me wanting to read the next book, just to see what happens.”

That’s a sales pitch right there for the second book in the series, The Genie Smolders…which releases next month from Boroughs Publishing Group.

Best Wishes,

Kellyann


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The First Night of 101 Nights

Image101 Nights is my new series, called Romantisodes, from Boroughs Publishing Group.The first book is To Have and To Hold and begins the story of Amani Zarin, an ambassador from Jinnistan, and Jason Masters, the physicist who can help her save her homeland. She doesn’t trust humans, but she’ll have to trust him….or at least tolerate him. Their first meeting is on their wedding day. Irritation soon turns to intrigue.

Here’s an excerpt from that first auspicious encounter:

The conference room echoed with a collective exhalation of relief. Westcott fixed Amani with an arctic glare, tugging at the pressed lapels of his charcoal Gucci suit; then he considered the man beside her with a gaze that was both smug and sympathetic, as though to say, Better you than me. Closing her eyes, Amani steeled herself. She had avoided looking at the man at her side, Jason Masters, her new husband, had avoided looking at him all through the ceremony and before. Now she glanced at him sidelong.

Despite her barb at Westcott and the people who worked with him, Dr. Jason Masters was by no means little. Amani was taller than most human men, yet he was taller than she by a forehead. That irked her. Neither was he bad-looking. For a human. Okay, he was hot. She had come across the term in her cultural research of the human world and liked it. Hot. Forged from fire, her people reveled in flame. This word suggested the comfort of Jinnistan’s scorched mountains, the joy of riding Sinbad into the Bitu Valley so rife with fissures to the center of the earth that the air crackled with fire.

Her new husband’s jaw flexed, and cocking her head Amani assessed him further. The poor guy was agitated. But, who wouldn’t be? It was his wedding day and he was meeting his bride for the first time. Oh, and by the way, she was a genie. And in a bad mood.

His full lips formed a straight line—an attempt to appear stoic or munificent? No. Neither. He appeared raw and somewhat bewildered but resigned to his task. A good scientist with a difficult hypothesis. A hypothesis that was even now standing in front of him.

He turned, and the expression on his face was both wary and…surprisingly playful. “Do I get a kiss?”

His voice was smooth and deep. For an irritating moment he seemed pleased with what he saw, with Amani, then Amani’s gaze whipped back to the Covalink CEO, the main architect of this spectacle, who’d scoffed and turned away. Sudden anger at Westcott’s demeanor, her situation, and humans in general got the better of her. In one graceful flip of her hand, Amani flung back the curtain of hair from her shoulder and flourished three fingers at Westcott’s retreating back, preparing to singe his suit just enough to make her feel better.

“Whoa, there!” Her husband’s grip on her wrist was faster than she would have given him credit for, and Amani was startled to find herself staring into eyes the color of the Topaz Caves on the far side of Jinnistan. A lock of brown hair had fallen across her husband’s broad brow, and he twitched his head as though to shrug it away. The strands clung together as though damp. “Not a good idea.”

“Is any of this a good idea?” she snarled at him, consciously ignoring the tiny coterie of Covalink executives and Jinnistan ambassadors who were now beginning to mingle. With a twist of her arm, she dislodged his grasp. If not for the flower-laden pedestal at her hip, she would have moved entirely away from him.

She barely saw his lips move, but his voice was low and rueful. “Too late now.”

Their faces were close enough for a kiss, she realized. Her husband stared back, not blinking, his black eyelashes as thick as the fringe on a hand-tied carpet. The way they shadowed his amber eyes reminded Amani of a soft feather caressing her naked back, and the thought sent a shiver down her spine. Even more potent, for the second their gazes locked she felt challenged and equal at the same time. Her shiver radiated outward, wrapping around her waist and making her suddenly all too aware of his closeness. Something inside her trembled.

He quirked his lips. “Now, how about that kiss?”

Smirking like a child, she leaned into him. “Fine.” She knew her duty. Kissing a human would be no more momentous than stepping on an ant—for her. For him? Well, he would be the ant. The contact would provide a nice electrical shock on those soft, full lips. “Pucker up, pretty boy.”

Her husband settled a tentative hand on her waist and lowered his chin. Those impossibly thick lashes drooped further, and a flutter whisked through Amani’s stomach. Almost of its own accord, her head tilted toward him. Like they were lovers. Like she wanted to be kissed by him. Like she had no control over the desire flushing through—

Alarm spiked through Amani at her body’s betrayal. Needing to be back in control, she squeezed her eyes against her heightened awareness of his broad hand on her hipbone, and when his grip tightened, warm and oddly comforting, she had to resist the urge to wriggle against his palm. Instead, she purposefully stiffened and grasped his forearm as though to immobilize him. The fine woven fabric of his navy suit jacket was smooth and cool to her fingers, and beneath its softness the long cords of his flexor muscles tensed like steel cables. A vein throbbed at the side of his neck just above the starched collar of a sky blue button-down shirt. He hadn’t worn a tie, which she always found to be a strange constrictive garment that merely highlighted human ineptitude, as if they needed to be leashed into place. One point for Dr. Masters.

They moved as though in slow motion, and for an instant Amani’s eyebrows knitted. She could see that his skin was dark, the complexion of someone who labored in the sun and not the soft intellectual she’d expected. He was physically strong, too. She could feel it in the sudden set of his body. And he was alert. She could tell that he was frequently outdoors.

Parting her lips, she eased her head into the space at his shoulder. There, swirling her head in a small arc, she inhaled through her nose.

Her husband lurched back, eyes wide. “Did…did you just sniff me?”

She nodded, considering. “Interesting. You don’t smell like gravel. Most humans smell like gravel. Or dirt.” She felt her lip curl at the thought. “But not you.” There was something fascinating in the air between them. Specifically, something that emanated off him like an aura.

“I beg your pardon.” Pulling back, he shot a glance at her uncle, and from the corner of her eye Amani caught Azon’s exasperated headshake. The other witnesses seemed to realize there would be no romantic clutch to seal the deal and clustered around the tray of drinks, muttering and grinning with self-congratulations. A wheeled cart laden with canapés and shrimp cocktail pushed into the room and was immediately surrounded.

Amani returned her attention to Jason. She’d expected to be accosted by his scent, not enveloped. Lifting a finger to her lips, she closed her eyes for a moment. When she opened them, she wagged a finger at him. There was an honest note of amazement in her voice as she said, “You smell like thyme and wood chips.”

He ignored the comment and tugged her closer. The satin cowl of her midnight blue sheath dress brushed the pearl buttons of his shirt, and the rhythm of his heart seemed to suddenly permeate the slinky fabric of her dress. She imagined that the pounding of her own synced to his. But that was impossible.

Jason glanced down at their connection, at the mutual rising and falling of their chests. The wrinkle of a question returned to his brow, and with a jolt of amazement Amani understood that he had felt what she did.

Her new husband’s words were hushed, but his eyes glinted with a strange gratification. “Is that you or me? I can’t tell.”

Stretching her neck away in a vain attempt at detachment she said, “I’m nothing like you.”

To read the entire story, download it today for your ereader.

Best Wishes,

Kellyann Zuzulo

What Would You Wish For


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Writer Wednesday: Kellyann Zuzulo

Reblogged from Priscilla Shay, author:

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Genies!!
Here's another Boroughs Author!

(BTW, don't forget to check out Boroughs' writing contest! Many of the Lunchbox Romances that have been featured STARTED in last year's Boroughs Love @First Sight Writing Contest!)

Kellyann Zuzulo

Kellyann Zuzulo writes romance fiction about genies. She is the author of a new series, 101 Nights, as well as the novel The Genie Ignites, which is book one of The Zubis Chronicles from Boroughs Publishing Group.

Read more… 1,217 more words

I was interviewed about my new genie series. It was a lot of fun...and I got to share when size does matter....


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“Outstanding Ethno-Cultural Romance”

 

The Genie Ignites is a finalist in the Paranormal Category for Publishing Authors!

The Genie Ignites is a finalist in the Paranormal
Category for Published Authors!

The Genie Ignites, my paranormal romance novel about a genie named Zubis who loves a woman named Bethany, made the cut in the Abalone Awards. Woo-hoo! Can I get ‘HEY!’ Can I get a ‘HO!’ HEY-HO!!

I just got word today that my book, which is published by Boroughs Publishing Group, was ranked among the top three for my category, which was Fantasy, Futuristic & Paranormal. The Abalone Awards recognize “outstanding ethno-cultural romance.” While Zubis is a jinni and Bethany is a human, the cultural issue in The Genie Ignites is the divide between her Western world and his Eastern view, which is steeped in the legend, traditions, history, food, and lifestyle of the Middle East. But true love sees no color, sees no difference in how the heart loves. I’m so honored that my novel was selected. The winner will be announced at the Romance Writers of America (RWA) National Conference in July. It’s time to make a wish.

Go download your copy of The Genie Ignites. It is the first book in The Zubis Chronicles series. I think you’ll like it.

The second book, The Genie Smolders, is due out in May.

Best Wishes,

Kellyann

The  Genie Ignites on Amazon.

The Genie Ignites on Nook.

The Genie Ignites on  Kobo.

The Genie Ignites at All Romances eBooks.


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Hot Words for Hot Guys

How does your hero feel?

How does your hero feel?

How hot is your hero? It’s all about how he’s described. A well-written romance will convey a protagonist who’s dependable, maybe a little unpredictable and dangerous, but definitely unforgettable.

Simple words are sometimes the best way to do that. Not all at once, mind you. But sprinkled throughout the encounters.

  • Hard
  • Steady
  • Intense
  • Strong
  • Experienced
  • Stoic…until she makes him laugh
  • Mischievous…more to describe something about him rather than him; e.g. mischievous twinkle in his azure eyes.
  • Intelligent

Think about the words that describe someone you admire…or who gets you all hot and bothered.

Now, check out some of the words you SHOULDN’T USE when describing your hero. Read the full post at The Pop Culture Divas.

 Best Wishes,
Kellyann Zuzulo
101 Nights coming next week from Boroughs Publishing Group


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Modern Take on I Dream of Jeannie

101 Nights Start on March 16th, 2013!

101 Nights Start on March 16th, 2013!

Her name is Amani Zarin, not Jeannie, but she is a genie. The difference is that she’s independent, a reluctant roommate to Masters (that’s  Jason Masters), sometimes surly, and absolutely refuses to wear her hair in a high ponytail. 101 Nights is my new romance novel being delivered in a series of Romantisodes from Boroughs Publishing Group. Episode One, To Have and To Hold, will be released on March 16th. Please pick it up. Read it over. I think you’ll enjoy it.

SYNOPSIS:

For love or for science? When genie ambassador Amani Zarin reluctantly agrees to work with human scientist Jason Masters to save her homeland, she never factored in the force of magnetic attraction…or the heart.  The heat they generate could start a fire that will either bind them forever or incinerate their neighborhood and possibly their respective worlds.

Against a backdrop of conniving board members, hostile genies, and nosey suburban neighbors, Amani and Jason must navigate their loyalties and their own stubborn hearts to achieve wedded bliss…at least for 101 Nights.

Best Wishes,
Kellyann
In the meantime, pick up THE GENIE IGNITES for a heart bursting tale of cross-cultural love.


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Judge Me

Do You Like What You See?

Do You Like What You See?

We’re taught to not  judge others. It’s rude. It’s arrogant. It’s…well…it’s judgmental. But we’ve also created a society of contests and competitions where we judge others in order to rank them. Jeez, when I put it like that, it all seems a little crazy. At the same time, there is a certain intrinsic benefit in evaluating the quality of the things we see everyday. Not everything is excellent or even mediocre.  Competitive standards help us to instigate excellence and motivate ourselves to be the best we can be.

Of course, when you’re a writer, submitting to the scrutiny of a contest is also one more way to flay the sensitive creative skin and expose the quivering viscera of ego beneath. Ah, but that’s okay. It’s an exercise in ego abandonment. Namaste!

I’m currently in the midst of such an exercise as my novel The Genie Ignites from Boroughs Publishing Group (and Boroughs’ graphic designer Betsy) is under consideration for the Judge a Book By Its Cover Awards in the Romantic Suspense category. This is really only about the cover, about what we see on the outside. Similar to the judging of something like America’s Next Top Model (pictured above), beauty is only skin deep. But that beauty was created by artists…whether cosmetic, fashion, or graphic. In the interest of creative excellence, I will submit to the judgment of others and ask that you click through the Romantic Suspense category here and vote for my genie….as you see fit…. I won’t judge you.

Best Wishes,
Kellyann


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Hop Into Romance With Me

TRR logoThe Romance Reviews is a great online book review site where readers can learn about new romance titles and read fair and informative reviews. I’m there right now… just lounging around, waiting for you to stop by. From January 25th to January 29th, TRR is running their Romance Madness Hop. The idea is to have fun while learning about some excellent reads.  It’s easy.

  1. Just log in at TRR (simply done with your email address and a password)
  2. Check out the blogs listed
  3. Answer the question
  4. Win prizes

Each time you visit one blog, you automatically get 5 chances to win. I don’t know how they do it, but there’s some techno-cool software that keeps track of the blogs you already hit so you don’t have to….or maybe a genie is involved.

Speaking of genies (and I always do), the question that will link you to my blog has to do with the hero of my novel The Genie Ignites. And since you’ve all read this book (I sense nodding), it’ll be an easy win. Besides, you’ll want to read this first book in The Zubis Chronicles because Book Two will be released shortly. That’s right, The Genie Smolders is coming!

Go now and start hopping! I’ll see you over there.

Best Wishes,
Kellyann
What Would You Wish For?

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